Freeze rows and columns in Crosstabs ❄️
Always keep your most important rows and columns in sight. Select up to 2 rows and columns to stay on screen while scrolling away.
A new look to Column metrics ✨
The column metrics view is adopting the same look as the row metrics view. We reduced the space between rows, allowing for 2 times more rows to show on screen. This means less scrolling, less cognitive load, and more value at hand!
GWI Core 🚀 & Core Plus➕
New things we’ve introduced in Q1 2024 include:
Core
Consumers aged 65+ have arrived! Find insights on the baby boomer crew in 7 markets. Find out more here.
Core Plus
What brands of bottled water internet users drink
What devices are used to listen to the radio
Click here to see the new wave of GWI Core on the platform.
GWI Automotive 🚗
Key updates from GWI Automotive Q1 2024 include:
The most purchased tire brands
Factors that influence fuel purchase
Explore GWI Automotive on the platform here.
Monthly GWI Zeitgeist 💡
Our monthly, topical Zeitgeist data has also been published. Topics included in May’s release include:
Recap on Eid al-Fitr celebrations
Plans to follow the UEFA Euro 2024
Thoughts on the TikTok ban
Click here to see the new wave of GWI Zeitgeist on the platform.