Saved Audiences in Spark (MCP and API) ⚡️
We’re excited to announce Audiences saved by you or your team within the GWI Platform, is now available directly inside ChatGPT, Claude, Copilot Studio or your preferred LLM. All you need to do is search for an audience by keyword, select it, and apply to every prompt. Another way for you to get fast, accurate insights!
Who has access:
Plus plan: GWI-created audiences
Teams plan: Shared audiences and GWI-created audiences
Pro plan: Your own, shared, and GWI-created audiences
For more info, check out our help centre article.
All data sets, now in Agent Spark (+ out of platform) ✨
Every Pro and Teams user can now access GWI's data sets within Agent Spark, MCP, and API. Whether you're after; gaming habits, luxury spend, travel plans, or even automotive purchases - you now get access to more angles, more depth, and more context on every prompt.
What data sets are available?
Pro and Teams plans: Core, USA, Sports, Gaming, Luxury, Travel, Automotive, Consumer Tech, and more, across 53 markets.
Free and Plus plans: Core, Core Plus, and Pulse.
Where are they available?
Agent Spark, inside the Platform
The AI tools we support: ChatGPT, Claude, Copilot, and Gemini CLI
Platform API and Spark API
GWI Canvas data set picker 🖼️
Now in Canvas, users can seamlessly choose between GWI Core or GWI USA to build a deck, in just one click. Simply select the preferred data set in the bottom right-hand corner and add your audiences to generate your ready-made report.
